Wanted to bring everyone up-to-date on the progress of Jovon Scott’s latest book, “The Black River,” and how we’re developing an audience for his writing. As you might know, the publishing business is difficult and getting potential readers to open your book takes some effort. It’s not always the best books that are read, it’s the one that grabs the reader’s attention. Marketing is needed to sell any book — the great ones and the not so great. The fact that the author, Jovon Scott, is incarcerated increases the difficulty of selling his book.
So, what are we doing and how can you help if you choose to do so. For the past two weeks I have been marketing on facebook and have reached 40,000 people with 1,000 people deciding to read the ad. So far we have received 12 book reviews on amazon with 11 receiving 5 stars and 1 receiving 3 stars. It would be helpful if you could post a favorable review on amazon. In order to do so, you need to have an amazon account. In a week or two we will be running some advertisements through the publisher who will focus on different types of social media.
So, how can the average person help without spending their own money. Every time you see a posting on social media, like it and share it. If everyone does this, the postings grow quickly. Telling your friends about the book and fellow-members of clubs that you belong to. If you have a copy of the book, tell your friends about it, but “don’t” loan your book to them. Each person needs to buy their own.